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2 Hard-bitten professional services consultants show you how you can build a more commercial sales operation when the world’s against you and your highly skilled, very well paid people hate ‘selling’. For architects, actuaries, designers, surveyors, solicitors and every one of us who studied hard to develop our skills and now has to do more selling than we ever imagined.
What you've missed
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2009
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October
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- Making the most of conferences
- What do world class organisations do?
- What is the best marketing tool?
- Speaking at a conference
- The real value of Networking
- Selling professional services is different...
- The Trust Ladder
- Concrete is always good- or how to avoid boring yo...
- Try a really narrow campaign
- Remember the simple stuff works
- Campaigning for professionals- why it's seldom don...
- The missing gene for professionals
- Once you’re focused, find a way to stand out from ...
- Charisma for Consultants
- The three “E’s” leading to the “big C” of independ...
- There's nothing new under the sun
- Don't look at the tree- Focus and surviving the storm
- Surviving the Storm
- What's your selling philosophy?
- Value....
- Why Pitching into the Wind?
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October
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